Identity is the attitude and values that make your brand unique. It describes the character of your brand, regardless of its visual appearance. We create clarity about the internal and external goals of your brand.
Corporate design is the stage. It encompasses colours, fonts, layout systems, tone, applications and rules so that your brand works everywhere – not just on your business card.
A logo is "just" the symbol that efficiently conveys all of this to the outside world. Your logo must be quickly comprehensible, recognisable and memorable: it must not only correspond to your values, but also to the values of your target group.
All of this together in harmony results in your branding – self-explanatory, consistent, structured, recognisable.